The Art of the Personal Project is a crucial element to let potential buyers see how you think creatively on your own. I am drawn to personal projects that have an interesting vision or that show something I have never seen before. In this thread, I’ll include a link to each personal project with the artist statement so you can see more of the project. Please note: This thread is not affiliated with any company; I’m just featuring projects that I find. Please DO NOT send me your work. I do not take submissions.
Today’s featured artist: Anna Rathkopf /The Rathkopfs
Artist Statement for HER2: The Diagnosed, The Caregiver and Their Son
HER2: The Diagnosed, The Caregiver and Their Son, began as my attempt to regain control after being diagnosed with aggressive breast cancer at 37. When my husband Jordan and I—both photographers—couldn’t find images that captured the complexity of our experience, we turned the camera on ourselves. This became our way to process what was happening and to better understand the things we struggled to express in words. The result is HER2: The Diagnosed, The Caregiver and Their Son: a deeply personal visual chronicle of how serious illness reshaped our family’s life.
This project transcends the typical “warrior” narrative often associated with illness. It captures the raw, unfiltered reality—the fear, exhaustion, and grief, but also the love, connection, and moments of joy that sustained us. For me, the camera became a tool to process my changing body, the loss of my fertility, and the emotional upheaval, allowing me to reclaim my story on my own terms.
HER2: The Diagnosed, The Caregiver and Their Son also reveals how illness affected Jordan and our young son, Jesse. Jordan’s images portray the weight of caregiving while being a father, and how Jesse, in his own way, coped with the upheaval around him. This project isn’t just about cancer—it’s about the impact of illness on families, relationships, and identity.
Through HER2: The Diagnosed, The Caregiver and Their Sonand our dual photographic perspectives in conversation and collaboration with each other, we aim to show how art is a means of self-preservation, helping us navigate and make sense of profound life changes. We hope to spark deeper conversations about the emotional, physical, and financial toll of illness, offering a more honest, layered perspective on what it truly means to live through—and alongside—serious illness. By sharing our journey, we seek to foster empathy and understanding, contributing to a more inclusive dialogue about illness and its far-reaching effects, while exploring tangible solutions to support patients and caregivers.
APE contributor Suzanne Sease Currently works as a consultant for photographers and illustrators around the world. She has been involved in the photography and illustration advertising and in-house corporate industry for decades. After establishing the art-buying department at The Martin Agency, then working for Kaplan-Thaler, Capital One, Best Buy and numerous smaller agencies and companies, she decided to be a consultant in 1999. Follow her at @SuzanneSeas, Instagram